Data-Driven Stories: Unlocking Value Through Marketing and Storytelling

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In this episode, today, we’re speaking with Austin LaRoche, located in Los Angeles, California. Austin is the CEO of Global full-service marketing agency ATAK Interactive and creator of the M2S (Marketing-to-Sales) Framework for B2B growth. Today's episode is all about content creation, thought leadership, marketing niches, and data storytelling.

Welcome to ValuationPodcast.com, a podcast and video series about all things related to business and valuation. My name is Melissa Gragg, and I'm a financial mediator and business valuation expert in St. Louis, Missouri.

Melissa Gragg CVA, MAFF
Expert testimony for financial and valuation issues
Bridge Valuation Partners, LLC
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Using Valuation Metrics to Strengthen Seller Negotiations in Mergers and Acquisitions

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Why Exit Planning Isn't the Same as Investment Banking - Business Valuation, Strategy, Negotiation